No.1 Caviar
No.1 Caviar Dubai opening
- Client
- No.1 Caviar
- Year
- 2024
- Location
- Dubai
- Services
- Opening production, Guest list and invitations, Tasting dinner, Photo, Video, Content series, Email marketing
What was the task?
Open the boutique in front of the right room, and leave the brand with content and a direct channel it could use long after the night.
What did Spark do, and why?
We built and worked the guest list ourselves: press, partners, collectors and neighbourhood clients, invited and confirmed one by one. The evening ran as two content moments, the ribbon cutting and the tasting dinner, with product stills and film shot in the gaps. Everything the camera produced went straight into an email programme: the invitation, the save the date, the morning after recap and the first product drops.
What was the result?
A full room on opening night, a content library the brand used through the launch month, and an email list built from real guests rather than bought names.
Real work. Shot by us. No AI.
