Brand activations and Spark Booth

GAP · Roger Vivier · Fendi · Nikki Beach · BoxPark

Brand activations and Spark Booth

Client
GAP · Roger Vivier · Fendi · Nikki Beach · BoxPark
Year
2016 to 2019
Location
Dubai
Services
Retail activations, Spark Booth, Branded prints, Press wall, Event photography

What was the task?

Give brands a repeatable activation format that works in a store, on a terrace or in a mall atrium, with the same quality every time.

What did Spark do, and why?

One kit, one crew, one layout system. Booth with branded prints, a press wall sized to the space and a photographer covering the room around both.

What was the result?

A format brands came back to across seasons, with prints in guests hands on the night and a clean press set the next morning.

Need something like this?

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